AI Features

WafaCash SmartQA Assistant

First AI Customer Service Agent fluent in Moroccan Darija & French.

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Primary Goal

Handled 150,000+ Growth

Market

Morocco / International

WafaCash SmartQA Assistant
Project Overview

Solving complex challenges with
intelligent execution.

A leading Moroccan financial institution needed to reduce call center wait times. We developed a custom NLP model trained specifically on mixed Darija/French code-switching to handle banking queries automatically.

Every detail was engineered to ensure scalability while maintaining the premium aesthetic that the brand represents. We focused on conversion-centric design paired with high-performance infrastructure.

Key Deliverables
NLP Training
WhatsApp Business API
Sentiment Analysis
Impact & Results
Handled
150,000+ interactions in Month 1
Reduced
human agent workload by 45%
98%
intent recognition accuracy in Darija
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